To achieve behavioral excellence through intentional practice, we distribute refinement books across Africa. We currently donate copies of My Etiquette and I to schools under our sensitization program.
To achieve behavioral excellence through intentional practice, we distribute refinement books across Africa. We currently donate copies of My Etiquette and I to schools under our sensitization program.
As highlighted earlier, Behavioral Excellence is a stage in personal development that is attained through consistent and intentional practice over time and in our effort to ensure this, we have a goal to get across as many copies of value-packed books on etiquette, civility and refinement topics into the hands of millions of Africans. Currently we donate copies of My Etiquette and I, an impactful etiquette book authored by seasoned etiquette expert-Etienying Akpanusong to the libraries of schools under our youth sensitization program.




The main goal is to promote behavioral excellence and civility as a foundation for Africa’s development. By addressing incivility through targeted programs, we aim to proffer solutions to the social menaces affecting our society.
While specific programs may focus on students or community members, the ultimate beneficiaries are all Africans. We aim to reach millions of people, both young and old, to foster a more refined and impactful society.
This project is a direct extension of our mission to groom a generation of refined, confident, and impactful Africans. Every activity is designed to ensure that the development of Africa is mirrored by the behavioral advancement of her people.
You can become part of this movement by volunteering as an etiquette or behavioral expert. Additionally, as our programs are currently internally funded, we welcome financial support to help us reach more people and deepen our impact.
ou can follow our daily sensitization posts and weekly pep-talk programs on social media or reach out to us via email. We also distribute value-packed books and materials to help deepen the knowledge of the principles we promote.